NetSuite launches AI that accurately translates business language

Oracle NetSuite has introduced Text Enhance Translate, a new feature that translates business content in real time with a deep understanding of technical language and organization-specific data.
This tool, seamlessly integrated into the platform, aims to facilitate collaboration among global teams by removing barriers caused by working across multiple languages.
Powered by generative artificial intelligence, Text Enhance Translate enables automatic, accurate, and context-aware translations within any NetSuite workflow, adapting to the terminology and style of each industry.
The solution is designed to streamline processes, reduce errors, and boost productivity without the need for human translators or external tools.
Brian Chess, Senior Vice President of Technology and Artificial Intelligence at Oracle NetSuite, states:
“When we launched Text Enhance, our clear objective was to empower users to generate and refine high-quality business content using generative AI directly within NetSuite. Since then, one in three customers has adopted Text Enhance to improve productivity, minimize errors, and create relevant, contextual content across various departments.”
Global Companies, One Language.
This tool addresses a critical need for companies expanding internationally: keeping teams aligned across multiple languages.
Text Enhance Translate allows translation of any field or text, whether it’s a vendor invoice, a customer service response, or a job description in a human resources record.
Use cases include:
A sales manager in Tokyo translating a negotiation record from English to Japanese before reviewing pricing with their team.
A finance team accessing contracts in French stored in NetSuite without waiting for manual translation.
A support agent responding to tickets in Japanese with precise, context-aware translations.
Unlike traditional tools, this feature understands intent, tone, technical language, and even industry-specific jargon.
For example, when translating a purchase record, the AI correctly interprets financial terms and industry-specific language, enhancing the usefulness of the translated content.
Key Integrated Features.
Highlights include:
Direct text field translation: By clicking the Text Enhance icon, users can translate content according to the languages enabled in NetSuite’s multilingual settings.
Prompt Studio: Enables administrators and power users to combine translation with other AI instructions within customized workflows.
SuiteScript GenAI API: Offers developers the ability to integrate translation functions into proprietary tools, such as CRM systems.
Text Enhance Translate is now available to NetSuite customers in all markets where the original solution operates.
The tool supports 22 languages, including Chinese (Simplified and Traditional), Japanese, Spanish, French, Portuguese (Brazil), German, Russian, Turkish, among others.

